On Saturday, the 19th of May, Rains opened the doors to the very first concept store in Asia. The full-fledged concept store is placed in West Shanghai inside the upscale shopping mall, L’Avenue. Local influencers and press were invited to preview the new store and take the styles for a test-drive. The Scandinavian Rains products witnessed a fresh light, where clean Scandinavian lines met Chinese street styling.
Visit the Rains Store at Store no. LG 126, L’Avenue, No. 99 Xian Xia Road, Chang Ning District, Shanghai, China.